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Themes in Advertising: Positioning Products
Middle School / Social Sciences / Social Studies
Join Leisa Vaughn, Georgia Historical Society Programs Intern, in Sophia's Schoolhouse to improve your media literacy. Learn how advertisers, past and present, position products to create a place for them in the consumer's mind. Visit http://schoolhouse.georgiahistory.com/super-bowl-ads-vintage-advertisements-and-historical-inquiry/ for lesson plan and more.
